While all eyes were on the arenas in Summer of 2024, this exhibition shined a light on skateboarding’s creative energy and rebellious spirit as it thrives in Los Angeles, London, Tokyo, Barcelona, and Paris. The show took place in Paris during Mens Fashion Week SU24 while the photographs were looking into the inner life of these environments, where skateboarders live, work, play, create, and make memories.
Services: Narrative, Creative & Art Direction, Global Curation, Production, Custom Lettering
From restrictive signs in Tokyo to emptied pools in LA, with L’Habitat we offered an unfiltered snapshot of the culture that shapes so many identities and is undergoing massive changes from the deluge of digital images to rampant commercialization. The show was entirely captured on Polaroid instant film as analogue medium that preserves real life. With this project Polaroid celebrated a culture of embracing the unknown, redefining city landscapes, and the power of a global community going against the grain.